ANA 2016: Study into Media Transparency

ECI Flash Report, Q2 2016

ECI welcomes the clearing of the air.

ECI Flash Report, Q2 2016

  1. How can vehicles like YouTube be made safe? April 4, 2019 - Brand safety scandals involving video streaming platforms are far from uncommon. How can these vehicles be made safe? Read more
  2. The reincarnation of audio March 22, 2019 - As the digital audio market proliferates and diversifies, advertisers should take note. Read more
  3. AI will make personalisation even more powerful: advertisers must exercise restraint March 10, 2019 - As AI gives advertisers ever greater powers of personalisation, they must consider carefully how they will use customer data. Read more
  4. Out of home: rising above the clutter January 16, 2019 - In an age of small screens, out of home advertising offers impact, innovation and effectiveness. Read more
  5. The creation of Wunderman Thompson: is it really the answer? December 19, 2018 - The latest in a series of WPP mergers is that between Wunderman and JWT - but is that really what clients need? Read more

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