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  1. TikTok: would a US ban spell the end for the video-sharing platform? July 27, 2020 - TikTok's huge audience of young people is making it increasingly popular with advertisers. But now that it is caught up in the tensions between the US and China, can its popularity endure? Read more
  2. Why now is the right time for an intensive marketing campaign July 13, 2020 - With low media prices and the first signs of economic recovery in many markets, it is a good time for advertisers to increase their share of voice to ensure they are top of mind as consumers start spending again. Read more
  3. The Facebook boycott: what are the implications for brands and for Facebook itself? July 2, 2020 - Major advertisers are boycotting Facebook in support of the #StopHateForProfit campaign; what are the implications? Read more
  4. Will the coronavirus pandemic drive seismic changes to the Upfront market? June 18, 2020 - The coronavirus pandemic could catalyse change to the Upfronts format. But what are the reasons and implications? Read more
  5. What will the ‘new normal’ be for the advertising industry? June 9, 2020 - Most agree that advertising will change when we emerge from the coronavirus pandemic into a 'new normal' - but how, and what do marketers need to do to succeed? Read more

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