ANA 2016: Study into Media Transparency

ECI Flash Report, Q2 2016

ECI welcomes the clearing of the air.

ECI Flash Report, Q2 2016

If you’re new to angling, the various types of fishing reels on offer can be confusing. But don’t be surprised – choosing the right reel is a dilemma as old as the hills. As any angler will tell you, knowing the pros and cons of each type of reel can make or break your day on the water. Read best types of fishing reels at Fishreeler.com. Thankfully, things are a lot easier than they might seem, and today, you’re going to learn how to choose your own. Which fishing reel is right for you? The three types of fishing reels we covered might serve a similar purpose, but as you just saw, they are very different.

  1. Advertising and media: key developments in 2021 January 21, 2021 - With the impact of the pandemic likely to be felt this year and far into the future, we share our predictions for key trends in 2021. Read more
  2. Human-centricity: the key to marketing in a post-pandemic world December 1, 2020 - Many believe that the pandemic has ushered in a kinder, more conscious society. Brands will need to respond with marketing that is human-centric. But what does that mean? Read more
  3. The 2020 US Presidential Election: What impact did media spend have? November 20, 2020 - As the US's election night turned into election week, who were the winners? And what impact did media spend have on the result? Read more
  4. Purpose and authenticity: this year’s ANA Masters of Marketing October 29, 2020 - The ANA's Masters of Marketing went ahead as always last week - but with attendees watching at home. Our US Business Director, Victoria Potter, learned how the industry is responding to a difficult year with authenticity and a human-centric focus. Read more
  5. The Upfronts: Is the old ship slowly changing course? October 9, 2020 - The old Upfronts format needed an update so that it aligned more closely with the current media landscape. Is it finally happening? Read more

Get in touch

To find out how ECI Media Management can help you drive higher media value, contact or complete the form below.



    Be the first to get the latest news from ECI

    Follow ECI on LinkedIn Follow
    Share this post